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Marketing: The Core (7th Edition) – eBook PDF

Name: Marketing: The Core (7th Edition) – eBook PDF
SKU: marketing-the-core-7th-edition-ebook-pdf
Price: 9.00 USD
Availability: InStock

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Original price was: $79.56.Current price is: $9.00.

eBook details

Authors: Roger A. Kerin, Steven William Hartley
File Size: 83 MB
Format: PDF
Length: 608 Pages
Publisher: McGraw-Hill Higher Education; 7th edition
Publication Date: January 26, 2017
Language: English
ASIN: B01MSDV9MT
ISBN-10: 1259712362, 1259899322, 1260152138, 1260631168
ISBN-13: 9781259712364, 9781259899324, 9781260152135, 9781260631166

Newer edition available. See below

SKU: marketing-the-core-7th-edition-ebook-pdf Categories: E-Books, Education, Non Fiction, Others, PDF, Textbooks Tags: 978-1259899324, 978-1260152135, 978-1260631166, 9781259712364, 9781259899324, 9781260152135, 9781260631166, Hartleys, Kerins, Tags: 978-1259712364

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Marketing: The Core (7th Edition) – eBook PDF

Kerin/Hartley’s Marketing: The Core, 7^th Edition, (PDF) continues to meet the requirements of a wide spectrum of faculty—from professors looking for a solid textbook with key supplements, to those looking for a top-notch integrated digital solution. Marketing: The Core emphasizes on decision making through extended examples, cases, and videos engaging real people making real marketing decisions. The author team’s accessible, informal writing style and active learning approach will involve students, while exercises, vivid cases, and testimonials featuring a number of businesses, marketing professionals, and entrepreneurs assist students to personalize marketing and recognize possible career interests. New to the Seventh Edition contains analytics and marketing plan exercises in Connect. Contact your representative for a complete list of Connect (not included in this sale) content.

A newer edition is also available. See related ebooks below

NOTE: The product only includes Marketing: The Core, 7th Edition in PDF. No access codes are included.